Template T6

Q1 Fast Start plan

The kickoff ends at lunch on Day 3; the work it was meant to start begins the Monday after. This plan puts an owner and a measure on each of the first 13 weeks, from the Monday-after email to the day-90 readout, so the follow-through is on the calendar before anyone boards a plane. Fill in your own baselines and targets before the event, not after.

Lock before the kickoff

Measures, baselines, and targets written down Signed off by RevOps and the CRO about eight weeks out, with the date each one will be read.
What counts for Fast Start defined For example opportunities created, first meetings held, or the new product attached to a deal, pulled from the CRM without spreadsheet surgery.
The Fast Start window and prizes set Start and end dates, a team view as well as individual standings, and when winners are named.
Certification deadline set and ready to announce from the stage Thirty days after the kickoff is a common choice.
Missed-deadline policy agreed with the CRO Decided before anyone has missed it, and announced with the deadline.
Monday-after email drafted Under 300 words, with placeholders for award winners and photos.
Manager cascade kit built Ready to send in week 1, so managers aren’t writing their own slides.
Survey built and scheduled Eight to ten questions with one or two open-text fields, out within 24 to 48 hours of the close.

Week by week

Day 1 is the first Monday back, so week 1 is days 1–7 and day 90 falls in week 13. The sample assumes a 30-day Fast Start window; extend the rows if yours runs longer.

Week	Focus	Owner	Measure
Within 48 hours of the close	Attendee survey out; award photos shared	Events	Survey sent; every winner has their photos
Week 1 (days 1–7)	Monday-after email from the CRO; manager cascade kits delivered; Fast Start tracking live	CRO, events, enablement, RevOps	Email sent on day 1; a kit with every manager; first weekly Fast Start report out
Week 2 (days 8–14)	Cascades held at team meetings; top-priority on-demand clips published; vendor retros held	Managers, enablement, events	Every team’s cascade confirmed by day 14; first clips live
Week 3 (days 15–21)	Day 3 Q1 plans revisited in one-on-ones; certification raised by every manager	Managers	Plans reviewed; certification completion by team, sent to managers weekly
Week 4 (days 22–28)	Certification push; Fast Start standings shared by team	Enablement, RevOps, managers	Completion by team; Fast Start activity against the same window last year
Week 5 (days 29–35)	Day 30: certification deadline, remaining clips published, Fast Start window closes, first readout	Enablement, RevOps, events	Certification completion; Fast Start activity and pipeline created per rep in the first 30 days
Week 6 (days 36–42)	“Kickoff, six weeks later” segment at the all-hands: final Fast Start standings and winners named	CRO, events	Winners named and prizes on their way; one rep shows how they used a new play
Week 7 (days 43–49)	Day 45: final invoices reconciled	Events, finance	Fully loaded cost per head confirmed
Week 8 (days 50–56)	Missed-certification follow-up; the two-hour kickoff path added to new-hire onboarding	Enablement, managers	Everyone certified or handled under the agreed policy; Q1 hires enrolled
Week 9 (days 57–63)	Day 60: pipeline readout against baseline; pulse survey	RevOps, events	Pipeline created per rep in the first 60 days against the baseline; pulse answers on what people have used
Weeks 10–12 (days 64–84)	Q1 QBRs and forecast calls reference the kickoff priorities by name; the theme stays on dashboards and team channels	Sales leaders, managers	Kickoff priorities on every QBR agenda
Week 13 (days 85–91)	Day 90: full results to the CRO and CFO; next year’s decisions	Events, RevOps	One-page scorecard, green, yellow, or red against the targets set in advance

Manager cascade

For every first-line manager. Enablement tracks it by team.

Cascade kit received in week 1 Five slides at most with speaker notes, three discussion questions, and a one-page Q1 plan template for each rep.
Cascade held at the next team meeting Translate the keynote into what it means for this territory, within two weeks of the kickoff.
Completion confirmed in one line Enablement should know by day 14 which teams are done and which managers need a nudge from their own leader.
Every rep’s Day 3 plan reviewed in a one-on-one Top accounts, the pipeline gap against quota, and the first two weeks of activity.
Territory changes handled one-on-one It’s personal news; walk through it with RevOps on hand, not in a team meeting.
Certification raised in every one-on-one until it’s done Completion reports come to managers weekly; the deadline is day 30.
The missed-deadline policy applied as agreed Managers apply the policy the CRO approved; they don’t invent their own.
Fast Start standings shared with the team every week The team view, not just the top ten, so everyone has a reason to care.
Kickoff priorities named in the Q1 QBR So the theme shows up where forecasts get made.

Fast Start reporting

Fill in baselines and targets before the kickoff and report every row on the same day each week. Keep any influenced-pipeline number on its own line, labeled as influence, and never add it to a total.

Measure	Baseline	Target	Source	Owner
Opportunities created per AE, first 30 days	Same 30-day window last year	Set before the kickoff	CRM	RevOps
First meetings held, first 30 days	Same 30-day window last year	Set before the kickoff	CRM	RevOps
New product attached to opportunities	Last year’s Q1 for a comparable launch, or none	Set before the kickoff	CRM	RevOps, product marketing
Pipeline created per quota-carrying rep, first 30 days	Average of the last two years’ same window	Set before the kickoff	CRM	RevOps
Pipeline created per quota-carrying rep, first 60 days	Average of the last two years’ same window	Set before the kickoff	CRM	RevOps
Certification completion by day 30	Last year’s rate, if there was one	Share of quota carriers, set before the kickoff	LMS	Enablement
Manager cascades confirmed	None	Every team by day 14	Manager confirmations	Enablement
“I know what I need to do in Q1 to hit my number”	Last year’s survey, if it asked	Share who agree, set before the kickoff	Post-event survey	Events